By Michael Gillespie | Operator

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Consider:

What would members miss if your product disappeared tomorrow?

Positioning and administering your product from the perspective of this question can help insulate your product from market uncertainty and work to drive long-term member loyalty.

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Part 1: Your Trajectory of Membership (with examples)

Part 2: What would they miss?

Part 3: How to Make Members Smile and Generate Fulfillment

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Have questions?

Feel free to reach out to me at any time if you have questions about the ideas and tactics included here. You can always email me at:

[email protected]

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